Semrush FAQ

With a multitude of functions to assist businesses increase their online presence and get marketing insights, Semrush is an all-in-one SEO solution. Keyword research, rival analysis, backlink analysis, site audits, content analysis, and more are some of Semrush’s primary capabilities.

Although Semrush offers a free trial account, the capabilities and data available will be restricted. Each project tool can only be put up once, for a total of 1 project. For experts on a budget, a normal subscription package provides access to all of the fundamental Semrush capabilities. Get full access to all toolkits with a free trial account.

Semrush is a very extensive and adaptable digital marketing platform. It succeeds due to its wide array of tools, intuitive interface, and comprehensive library of instructional materials. Anyone performing a wide range of marketing responsibilities should find it ideal, especially in teams. Semrush is worth the money if you need more than just to discover a few relevant keywords for your website.

There are a lot of tools and valuable marketing insights information for your website in the Semrush platform. You can do SEO, content marketing, competitor research, PPC, and social media marketing from just one platform. You can make your business visible online with 55+ tools for SEO, PPC, content, social media, competitive research, and more.

An excellent place to start with SEO is Semrush. It examines keyword trends and website traffic. Though not entirely precise (Like all other platforms), it’s an ideal instrument for initiating your marketing journey toward a better SEO rank.

It strikes the ideal combination of ease of use and robust performance, making it the finest SEO software for novices. You may easily upgrade to the Guru or Business plan to fit your workflow as your demands change over time.

Semrush is useful for all things digital marketing and SEO-related. Semrush handles everything, including target keyword identification, backlink profile analysis of your competitors, and social media presence monitoring. Semrush is not a one-size-fits-all tool. It includes 55+ tools.

There isn’t a permanent free version of the plans offered by Semrush. Nevertheless, you may use the free trial time to examine the features of the plans without requiring a credit card. This enables you to test the Semrush plans’ sophisticated features for free. Get full access to all toolkits with a free trial account.

Semrush has unique features that no other tool has. Semrush’s unique features are a must if you’re running Google Ads campaigns along with SEO.

The platform provides you with many methods to compile the top keywords. It will help you do keyword research to optimize your website for the terms and phrases that will drive traffic to it.

On Pro Plan:
* 5 Projects 
* 500 Keywords to track
* 100,000 Pages to crawl
* 10,000 Results per report
* 250 Keyword metrics updates per month
* 500 SEO Ideas Units
* 5 Scheduled PDF reports

On Guru Plan:
* 15 Projects
* 1500 Keywords to track
* 300,000 Pages to crawl
* 30,000 Results per report
* 1000 Keyword metrics updates per month
* 800 SEO Ideas Units
* 20 Scheduled PDF reports

On Business Plan:
* 40 Projects
* 5000 Keywords to track
* 1,000,000 Pages to crawl
* 50,000 Results per report
* 5000 Keyword metrics updates per month
* 2000 SEO Ideas Units
* 50 Scheduled PDF reports

About 10 Million marketing professionals have already used Semrush. Then include Tens of thousands of companies.

Finding the term that your website – or any other website – is ranking for is made incredibly simple by Semrush. To put it briefly, it simplifies keyword research. After conducting your study, you may add keywords and monitor their placement across all major search engines according to your geographic area. Get full access to all toolkits with a free trial account.

A free trial account gives you free access to all the marketing tools Semrush has to offer for 7 days. This means that for 7 days you can have full access for free to all the features paid users enjoy.

* Free – $0.00 Per Month
* Pro – $129.95 Per Month
* Guru – $249.95 Per Month
* Business – $499.95 Per Month

Most tools are limited to use with the Google search engine. Google’s real search results pages, hundreds of millions of the most common keywords are gathered by Semrush, using third-party data suppliers for search engine rankings and keyword analytics.

Just log in to your User Account and submit a cancellation request via this form. You may also send us the cancellation request by email to mail@semrush.com.

Semrush is not the cheapest SEO tool available, costing a minimum of $129.95 a month, but for those wishing to utilize all of its features, it is well worth the money. However, it’s not a good value for the money for individuals who won’t utilize its extensive feature set.

Step 1: Find keywords on the Semrush platform.
Step 2: Put keywords in your page title.
Step 3: Put keywords in your page URL.
Step 4: Put keywords in your meta description.
Step 5: Put keywords in your H1 text.
Step 6: Put keywords in your website page’s content.
Step 7: Build external links to your website.
Step 8: Check your rank frequently.
Step 9: Add more valuable content and repeat the process (1 – 8)

Yes. Data on search volume, correlation, website traffic, and digital trends from Semrush, a reliable data provider, are utilized by major media outlets worldwide.

Semrush upholds industry-leading data security and privacy standards across all their platform.

Semrush can be utilized for everything (in the domain of Website content and marketing enhancement, advanced advertising, SEO, and social media marketing). From distinguishing objective watchwords, and investigating your rival’s backlink profile to checking your online entertainment presence, Semrush does everything. should not be viewed as a single tool.

Semrush’s Backlink Examination device is among the most impressive backlink checker instruments. You can locate your backlinks in a matter of seconds. Also, those of your competitors.

An AI-powered SEO assistant called Semrush’s Copilot accesses and analyzes your data to provide insights into declined, dropped, and new keyword opportunities.

The ideal way to use SEMrush without paying initially is to Get a full 7 days of access to all toolkits with a free trial account.

If you mostly use Google Ads and need basic keyword ideas, Google Keyword Planner is a good option, and is free. SEMrush is a more vigorous instrument that covers a ton of Website optimization needs, including all-around SEO, keyword analysis, competitor research, and more, from there, the sky is the limit. It’s not free, but you can get full access to all toolkits with a free trial account.

Semrush offers you multiple ways to get together the best keywords. You can conduct keyword research to optimize your website for the words and phrases that will bring traffic to it.

Your SEO campaign will benefit more from long-tail keywords because they generate more relevant leads for your business. With SEMrush, you’ll likewise have the option to distinguish the catchphrases your rivals are utilizing. In order to reach valuable leads, this provides insight into keywords that your company may be missing.

Whether you forget to drop toward the finish of your free trial or have concluded you don’t need to use the platform, you can receive a refund if the request is made within 7 days of your billing date. Get full access to all toolkits with a free trial account.

It is a popular SEO tool for optimizing Google Ads, analyzing competitors, and researching keywords. It is an all-in-one marketing software designed to assist digital marketers optimize their websites for better organic search traffic.

Semrush is an all-in-one marketing tool for improving online visibility. The tools and reports can help marketers with Keyword Research, SEO, PPC, SMM, Competitive Research, Content Marketing, and Marketing Insights.

No matter what your marketing needs are, Semrush allows you to build and manage your entire digital strategy from a single platform. From SEO and PPC to content marketing and go-to-market. The platform includes over 55 tools to help you do this with data from over 140 countries. Get full access to all toolkits with a free trial account.

1. Perform Keyword Research for Free.
2. Analyze Competitors for Free.
3. Track Your Keyword Rankings for Free.
4. Run a Free Website Audit.
5. Monitor Your Local Listings.
6. Get Recommendations for Content Optimization.
7. Create Optimized and User-Friendly Content.
8. Get Ideas on How to Improve On-Page Content and SEOExplore Free Apps.
9. Detect AI Content & Plagiarism.
10. Check Your Website’s Speed & Accessibility.
11. Create a Buyer Persona.
Get full access to all toolkits with a free trial account.

No. Semrush can’t see what’s in your Google Analytics account. The Traffic Analytics tool can estimate these metrics for most domains on the Internet. These estimations are the closest you can get to looking at another website’s Google Analytics.

Anyone can learn SEO tools and best practices to optimize your website internally. Truth be told, most Search engine optimization specialists started with DIY (Do-It-Yourself) Website design enhancement. You can also become an expert in SEO with some time, a few free SEO tools, and a guide on how to do it yourself.

AI will help. Keyword research, content optimization, and user experience analysis are just a few of the SEO processes that AI assists in automating and enhancing. AI is improving SEO’s effectiveness and efficiency rather than replacing it. Semrush has new revolutionary AI tools that will help you improve SEO’s effectiveness. Get full access to all toolkits with a free trial account.

Website optimization will in any case be significant for web-based promoting. Numerous sites are attempting to be on the first page of search engines, so organizations need to do great Website optimization to arrive. SEO practices will be impacted by search engine rules that will continue to evolve.

Certain individuals can become rich through SEO, however, it’s not guaranteed.

Semrush Social tools aid in this endeavor. You can easily manage your presence on Twitter, Pinterest, Instagram, Facebook, Google Business, and LinkedIn from a single, centralized platform.

Yes. In the Query Log area, you can see your complete query history of domains, URLs, and keywords searched on Semrush.

Keyword Analytics for YouTube is an application that allows you to monitor the most well-known keywords and trends. The application is accessible for 17 countries in 11 languages and can be found in the Semrush Application Center.

Most Semrush tools work only with the Google search engine. For search engine rankings and keyword analytics, Semrush uses third-party data providers to collect Google’s actual search results pages for the more than 540 million most popular keywords.

Organic search results as well as paid search results. This will give you a complete picture of any website’s visibility on Google.

Positions, Estimated Traffic, and Visibility are the three primary metrics Position Tracking provides to gauge progress. You may choose to examine any or all of these stats in the table above. The measure you choose will show up as a column beneath each rival.

Semrush Traffic Analytics is a competitive research and market intelligence tool that estimates the amount of desktop and mobile traffic to any website. It may assist you in developing a successful media buying plan and benchmark and assess a new market or niche.

The top industries that use SEMrush are SEO, Digital Marketing, and Social Media Marketing.

ahrefs.com, moz.com

It helps marketers and publishers optimize their websites for mainly Google, but also for Bing and Yahoo. Get full access to all toolkits with a free trial account.

A domain or webpage’s estimated cost of organic traffic is shown in the “Traffic Cost” column of SEMrush. If the website or page has no organic rankings, it gives an estimate of how much it would cost to get the same amount of visitors through paid advertising.

Semrush’s own AI and machine learning algorithms, Big Data technologies, and petabytes of clickstream data from several proprietary and third-party data sources form the foundation of Semrush Traffic Analytics.

The estimated traffic of a domain is determined by dividing its keyword volume by its CTR (“click-through rate”), which indicates the probability that a user would click on the domain based on its position in the search engine results page, and then dividing the result by 30 (the month’s length).

You will need access to a tool that reports on that metric to check your SEO visibility score. This can be done for any keyword you want to monitor with the help of Semrush’s Position Tracking. Open the tool, enter your space, and afterward click “Make project.” Select your location, device type, and search engine next.

Semrush’s AI Writing Assistant app makes it easier to create content for websites, advertisements, social media posts, and more. To begin creating content, you can select from 75 different AI-generating tools with this new app.

Create quality content people naturally want to link to.

Although AI is a strong tool that enhances and complements SEO, it does not substitute for human expertise, creativity, or strategic thinking—all of which are essential to efficient SEO strategies.

No. ChatGPT will not kill SEO.

Yes, but you need to manage all aspects of SEO by yourself, including researching keywords, optimizing your website, monitoring rankings, setting up analytics, and more.

Yes. In the marketing sector, Semrush Academy certificates are widely acclaimed and recognized on a worldwide scale. Our certificates are trusted and valued by professionals and businesses worldwide due to our solid reputation for providing excellent education and training.

Semrush is a well-liked SEO tool for competitor analysis, keyword research, and Google AdWords optimization. Digital marketers may use this all-in-one marketing reporting tool to optimize their websites for more organic search traffic.

55+ tools and reports. Get full access to all toolkits with a free trial account.

One of the best SEO tools. It stands out from its competitors for being one of the most comprehensive all-in-one SEO.

Access over 25 billion keywords for 130 countries. Get full access to all toolkits with a free trial account.

You can run an in-depth website audit based on 130+ checks.

Yes. You can get recommendations to improve your content to increase search rankings.

You may find the ideal keywords to boost your digital marketing plan using Keyword Overview. Find the organic and advertising worth of each term based on search volume, intent, keyword difficulty, number of results, CPC, competition level, SERP features, variants, and more. Try It Free

By conducting organic research, you may identify strategies to rank for your competitors’ most lucrative keywords. Find fresh strategies to rank well in SERPs for your target demographic while optimizing your organic keyword list. Try It Free

With Keyword Magic Tool you can generate thousands of keyword combinations from one seed keyword and explore a keyword toolbox with over 25 billion keywords. Try It Free

It’s an option to leverage the integration with Google Analytics to discover “not provided” keywords and cross-reference data on your website’s organic search performance. Try It Free

The largest and quickest database available on the market powers the dynamic backlink builder in the Backlink Analytics application, which helps you find and monitor incoming links. Look for link outreach possibilities based on the backlink profiles of your rivals to improve your SEO. Try It Free

A tool for Auditing Backlinks Keep an eye on your backlink profile to guarantee its quality, prevent Google penalties, and simply clean it up. Try It Free

It’s a tool that allows you to acquire reputable backlinks with consistent outreach campaigns.

Simply type in your rival’s domain name to get information that will help you improve your SEO approach! Using straightforward criteria, navigate between data regarding your competitors’ organic search rankings and position changes. Try It Free

Your PPC campaign may be optimized using the PPC Keyword Tool. Create a master keyword list, establish negatives, search local volume and CPC data (down to the city level), and arrange keywords at the campaign and ad group levels.

With Advertising Research you can analyze your competitors’ ad strategies. See the keywords they are bidding on. View ad copy examples, and discover new advertisers in Google Ads Try It Free

A tool for analyzing the presentation of other Google Shopping publicists. Discover search queries that trigger their PLAs to show up and their situating. Investigate your rivals’ best advertisements exhaustively. Try It Free

This tool gives you the precise steps you need to take to improve your website. Examining your own website and your rivals (those appearing in Google’s Top 10) forms the basis of the suggestions. Try It Free

This user-friendly tool discreetly gives optimization suggestions for your writing as you develop it. Obtain suggestions on word choice, word count, title, readability, and voice tone. Try It Free

The user-friendly SEO Writing Assistant application discreetly offers optimization suggestions for your writing as you develop it. Obtain suggestions on word choice, word count, title, readability, and voice tone. Try It Free

* Backlink Analytics.
* Backlink Audit Tool.
* Backlink Gap.
* Bulk Analysis.
* Domain Overview.
* Google Looker Studio connectors.
* Keyword Gap.
* Keyword Magic Tool.
* Keyword Overview.
* Link Building Tool.
*Listing Management.
* Log File Analyzer.
* My Reports.
* On-page SEO checker.
* Organic Research.
* Organic Traffic Insights.
* Position Tracking.
* Ranks.
* Sensor.
* Site Audit.
Try It Free

* SEO Content Template.
* SEO Writing Assistant.
* Topic Research.
* Readability Checker.
* Rephrase Tool.
Try It Free

* Advertising Research
* PLA Research
* PPC Keyword tool
Try It Free

* Market Explorer
* Traffic Analytics
Try It Free

ContentShake AI is your go-to tool for creating quality content at scale, even if you’re a team of one. it integrates Semrush’s powerful competitive data to help you rank in search. ContentShake AI provides a deeper analysis of SERP data to optimize your content. Analyzing your target keywords’ SERPs (search engine results page) is essential to ensure rankings. Try It Free

Semrush provides level-up local marketing strategies with precise map visibility monitoring. Map Rank Tracker helps businesses measure the results of their hyperlocal SEO marketing efforts.

For local search exposure, hyperlocal marketing has the potential to be revolutionary. For local business searches, Google Maps and other map applications are preferred by 30–40% of customers over traditional search results. For this reason, local companies must maximize their exposure precisely. By concentrating marketing efforts on the local region, businesses may meet prospective clients right where they are looking for goods and services.

Modern tools like Semrush’s Map Rank Tracker are made to simplify and improve Google Maps ranking optimization. Try It Free

It’s a brand-new feature that brings artificial intelligence to Semrush projects.

With the integration of Semrush Copilot into every Semrush project, customers can now get customized suggestions and warnings regarding their website driven by AI.

By providing insights and next steps directly at the top of your dashboard, this feature aims to save you time by removing the need to go through each report to obtain pertinent SEO data.

Get more SEO Insights in Less Time. Try It Free

67% of the businesses already use AI for content marketing and SEO, and 78% are satisfied with the results.
* 65% of businesses generate better SEO results thanks to AI.
* 67% also see an improvement in content quality when using AI.
* 68% get a higher content marketing ROI due to AI.
* 37% of companies that don’t use AI don’t understand how it works.
* 93% review their AI-generated content before publishing it.
Try Semrush for Free, and Enjoy SEO with AI

* 57% of deals are competitive.
* 32% of all competitive deals are lost to competitors.

Sales executives may use the Semrush Benchmark report to assess their performance and adopt strategies that increase the probability of achieving their goals. How will you apply it to enhance your own? Start Semrush for Free

* Organic Keywords
* Organic Traffic
* Paid Keywords
* Paid Traffic
* Referring Domains
* Authority Score
Try It Free

* Authority Score
* Semrush Domain Rank
* Organic search traffic
* Paid search traffic
* Keywords
* Backlinks
* Organic Keywords
* Organic Traffic
* Top Organic Keywords
* Organic Position Distribution
* Keywords by Intent
* Branded Traffic Trend
* Branded vs. Non-Branded Traffic
* Top Paid Keywords
* Paid Position Distribution
* Main Paid Competitors
* Competitive Positioning Map
* Sample Text Ads
* Top Anchors
* Referring Domains
* Indexed Pages
Try It Free

Yes. Search engine optimization (SEO) provider Semrush was founded in 2008 and offers a wide range of practical tools to assist companies in identifying the best keywords, enhancing on-page SEO, assessing rivals, developing links, and gaining important exposure in search engines like Google. Try It Free

* United States
* India
* United Kingdom
* France
* Brazil
Try It Free

* Visits
* Unique Visitors
* Pages / Visit
* Avg. Visit Duration
* Bounce Rate
* Overview
* Audience Overview
* Traffic Journey
* Top Pages
* Subfolders
* Subdomains
* Geo Distribution
* Bulk Analysis
Try It Free

* Organic Keywords Trend
* Top Keywords
* Keywords by Intent
* Top Position Changes in Organic
* Top Position Changes in SERP Features
* SERP Features Trend
* Linking to domain
* Not linking to a domain
* Top Pages
* Top Subdomains
* Main Organic Competitors
* Competitive Positioning Map
Try Semrush for Free

Keyword Gap is a tool that helps you compare your keyword profile with your competitors. This tool includes 3 steps:
* Step 1: Enter your competitors – Specify up to 5 domains, subdomains, folders, or exact URLs. Get a list containing all common and unique keywords they rank for.
* Step 2: Choose keyword types – Switch between the keywords for organic, paid search, and PLA. Mix the types, see how they intersect, and assess your SEO and PPC efforts.
* Step 3: Get insights to stay ahead – Find out the competitors with the largest keyword profile. Create your own keyword masterlist helping you beat your competitors.
Try It Free

With Backlink Gap you will find prospects for domain or URL. This tool includes 3 steps:
* Step 1: Compare domains – Enter your and your competitor’s domains.
* Step 2: Find prospects – Semrush will analyze these websites’ backlink profiles and discover untapped backlink opportunities.
* Step 3: Receive domains to target – You’ll receive a list of domains to target in your link-building campaigns.
Try It Free

Keyword Overview includes the largest keyword research database on the market and analyzes everything you need to know about a keyword. inside you will find:
* Search Volume – See the monthly number of times a search term was queried globally and per region.
* Intent – Understand the deeper intent behind every search query.
* Keyword Difficulty – Use the best KD formula on the market to estimate the real-time difficulty of ranking on the first page.
* CPC – Measure any keyword’s advertising value with CPC (cost-per-click) in Google Ads.
* Analyze competitors on the SERP – Measure the SEO signals of your competition in the results:
— Page Authority Score
— Referring domains
— Backlinks
— Search Traffic
* Get a historical perspective – Semrush saves historical data dating back to 2012 to analyze trends from past years and seasons.
* Explore keyword ideas – Find the hidden opportunities in our database that are perfect for your next SEO campaign.
* Validate topics by the most important metrics in Keyword Overview

* Generate the most effective keyword ideas for optimization in the Keyword Magic Tool

* Save all of your research in one place in Keyword Strategy Builder


Get all the data you need on any keyword. Try Semrush for Free

With Keyword Magic Tool you can find millions of keyword suggestions for your SEO. Just Enter a topic and get your list of the best keywords for you.
* Semrush database shows you the most recent data and trends at all times.
* Get keywords in thematic subgroups and exclude irrelevant groups from your search.
* Save all of your research in one place in Keyword Strategy Builder.
Find your next best keyword idea with Semrush Free Trial

There are several key metrics available for every keyword, including Monthly search volume, 12-month search trend, keyword difficulty, keyword intent, average cost-per-click (CPC) price, competitive density, SERP characteristics, number of organic results, and most recent update among the important data that are provided for each term. Try Semrush for Free

With Keyword Strategy Builder you can drive more traffic with a ready-made keyword strategy, complete with pillar pages and subpages to structure your website. This tool includes:
Streamline your keyword research process:
* Save hours of manual work with AI assistant – constantly collect the most relevant keywords and topics based on Semrush data.
* Navigate faster – Jump between related topics where your keywords will be automatically organized.
* Hit the ground running – Take the pillar page and subpage suggestions for your content plan and start creating.
* Get an in-depth look at topic overviews.
Build a better strategy:
* Choose a topic – First, choose the main topic you want to research.
* Enter seed keywords – Next, describe your topic in a few seed keywords. We’ll collect the best-related topics.
* Build content – Finally, create a page on your website for each pillar and subpage to start bringing traffic to your site.
Try Semrush for Free

Position Tracking tool monitors the rankings of your site and your competitors daily.
Track any location or device type. With the Position Tracking tool, you will:
* Discover who competes with you for the target keywords.
* Stay on top of any changes in positions.
* Automate your reporting about the progress.
Try Semrush for Free

The Pro Plan costs $129.95/monthly. (If you pay annually you will save 17% – $108.33/monthly) The plan is for newbies and small teams and includes 5 projects, 500 keywords to track, and 10,000 results per report. The plan includes SEO, PPC, and research tools like Competitor analysis, keyword research, website audit, backlink analysis, advertising tools, and more. Try Semrush for Free

Yes, you can cancel your subscription, downgrade, or upgrade your plan at any time. Try Semrush for Free

For all plans, there is a seven-day money-back guarantee. If you use our contact form to submit your request and it is received within 7 days of signing up, we will reimburse your money. Try Semrush for Free

The following payment options are available for you to use:
* Every major credit card, such as UnionPay, American Express, Visa, Mastercard, and Discover.
* Wire transfers (upon request)
* Money orders or checks (US only, upon request)
Try Semrush for Free

You can request a free training session after registering for a Semrush free trial. Following your demo, you will be given a specific point of contact for any Semrush-related inquiries.

Yes. You can still utilize several tools with a free membership, but you won’t be able to get all the data and use other tools as much. A daily cap of 10 queries may be made to the Analytics reports (3,000 searches for Pro users, 5,000 searches for Guru users, and 10,000 searches for Business users). You can only create and manage one project and track ten keywords in Position Tracking as a free user. Try Semrush for Free